Apply here:

https://q6ss0cstxav.typeform.com/to/xIhJQb77

Applications are reviewed on an ongoing basis. Note that you will need to submit a 1-minute video describing your favourite campaign that you worked on and explaining the results.

Employment Type: Full-time

Employment Location: Hybrid

Start Date: ASAP

Job Overview

We’re looking for a creative and driven Marketing Manager to join our team. Reporting to the Founder, you’ll be at the heart of our mission to transform everyday bathing into a ritual of peace and mindfulness. This role is perfect for someone with a passion for content creation, social media strategy, and community-building who is eager to make an impact in the wellness and beauty space. In this role, you'll manage the creation of compelling content, nurture our online community, and drive meaningful engagement through strategic social media campaigns and partnerships.

We’re seeking someone with a strong creative vision, a knack for storytelling and a strong leadership skills.

Responsibilities

Content Creation and Management

• Create and manage high-quality video, photo, and written content for organic social channels. This includes setting up and using a bathtub or bath-related environment (candidates should provide a photo of their setup).
• Develop innovative and engaging content aligned with Inoki’s brand values and aesthetic.
• Oversee the content calendar, ensuring consistency and strategic alignment across platforms.

Community Engagement and Growth

• Manage and grow Inoki’s online community, fostering engagement and meaningful interactions with followers.

Social Media Strategy and Campaigns (Including Email Campaigns)

• Design and execute creative social media and email campaigns to promote product launches and seasonal promotions.
• Collaborate with the team to develop strategies that drive traffic, engagement, and conversions.

Influencer and Partnership Management

• Identify, onboard, and manage partnerships with influencers and content creators.
• Build and maintain relationships with partners, ensuring alignment with Inoki’s mission and goals.

Analytics and Reporting

• Monitor and analyze key performance metrics across platforms, providing actionable insights to optimize campaigns.
• Prepare regular reports on social media and content ideas, sharing findings and recommendations with the team.

Market Research

• Conduct ongoing research on industry trends, competitor strategies, and emerging platforms to keep Inoki’s content fresh and relevant.

Manage Shopify

• Run A/B tests to optimize and improve Inoki's e-commerce website

Requirements

1. 1-2 years experience in social media management, content creation, or a related field.
2. Proven ability to create high-quality video and photo content.
3. Strong understanding of social media platforms, particularly Instagram and TikTok.
4. Experience managing partnerships and influencer relationships.
5. Familiarity with analytics tools and the ability to translate data into strategy.
6. Excellent organizational and project management skills.
7. Creative mindset with a passion for storytelling and visual aesthetics.
8. Bonus: Experience in beauty, wellness, or consumer goods industries.

Who You Are

• Strong sense of ownership and ability to operate independently.
• Strong growth mindset and highly receptive to feedback.
• Highly detail-oriented and high standards for work quality.
• Ability to think critically and resolve problems.
• Strong communication skills and high emotional intelligence.
• Effective time management skills and highly organized.
• Fast learner and highly adaptable.

Why Join Inoki Bathhouse

Inoki Bathhouse is a viral wellness brand that transforms the tradition of tea bathing into modern rituals of mindfulness. Founded on a mission to promote mental, physical, and spiritual well-being, we craft spa-grade tea baths, curated music, and ritual tools to create an elevated bathing experience.

We value creativity, sustainability, and inclusivity, and we’re committed to fostering a supportive, empowering team culture. As a part of our small but mighty team, you’ll have the opportunity to make a real impact, grow with the brand, and shape the future of wellness.